Capabilities:

  • Market research (qualitative, quantitative)

  • Audience definition

  • Strategy: positioning, messaging

  • Creative direction

  • Communications and marketing strategy

  • Editorial strategy, coordination,
    and planning

Clients:

Civic and Non-Profit:

TALIESIN PRESERVATION: Workshop design and moderation in collaboration with the historic Frank Lloyd Wright property, Taliesin

EARTHPERCENT: Content and design of fundraising materials for the non-profit co-founded by Brian Eno helping the music industry take on the climate crisis

THE MOTHERSHIP PROJECT: Content and fundraising materials for the documentary film and community initiative focused on human-centered story telling that inspires positive climate change action

AIGA NY: Research and strategy for the local chapter of the organization advocating for graphic designers

UNITED FOR INFRASTRUCTURE: Communications strategy for a non-profit working on resources for local infrastructure initiatives

ACCELERATOR FOR AMERICA: Communications strategy for a non-profit working on bipartisan initiatives across the country

DAIRY FARMERS OF WISCONSIN / WISCONSIN CHEESE: Communications and brand strategy for the tax-funded state marketing organization advocating for farmers

SOUTHCOAST HEALTH: Competitive and trend analysis and positioning concepts for the New England health system.

Commercial and Retail:

ADOBE: A campaign strategy exploration to help the software company for creatives appeal to a new audience of small business owners

GRIN: Unique value proposition, tagline, and messaging for a dental health technology startup

PiTTMOSS GARDENING: Naming exploration and messaging strategy for eco-conscious

SUBHUB: Audience research and campaign strategy for a mobile app for contractors and subcontractors

Education:

CARNEGIE MELLON UNIVERSITY - The Language Technologies Institute - Creation of a brand report based on interviews and workshops with faculty and students that included shared values, updated messaging guidelines, and tactic recommendations

SUNY ALBANY - Center for Humanities, Arts, and Technosciences (CHATS) - Strategy, and naming exploration for the interdisciplinary center focused on how technosciences, arts , and humanities might inform each other.

Studio Collaborators:

ASSOCIATE
FAY
THE FLATIRON WORKS
GRIDDL
SHION STUDIO
TAVERN
WE MUST BE BOLD
MAGNET